On our latest PerformX Podcast episode, Giles Denning tours the latest Buzz Gym with Founder, Advisory Board member and fitness enthusiast Adam Stowell.
We dive into what it really takes to redesign the budget gym model without diluting ambition. We unpack “high spec, low cost” done properly – serious strength, smart zoning, DJs and club energy – and why modern chains are leaning into community, events and performance while ignoring empty trends.
From protecting culture at scale to choosing the right equipment partners (and where most operators get it wrong), this is a candid look at how today’s sharpest CEOs are thinking about growth, retention and the future of the category. If you’re building or scaling a chain in 2026, this is a fantastic listen. Adam joins a very strong list of industry VIPs at PerformX!
