the unmissable business of fitness event.
24-25 february 2027, NEC BIRMINGHAM
WHY ATTEND?
PerformX is unmissable if you are an industry leader, gym owner, PT or coach. We have tailored streams of world class content for you endorsed by the industry’s greatest minds.
- Thousands of pounds worth of insight from thought leaders
- Network with 6,000+ fitness professionals on our app and After Party
- Enjoy cutting-edge experiences, tech & innovation
AMBITIOUS BRANDS: REACH THE INDUSTRy's BEST
Our key focus is on cutting through the noise and bringing to the forefront innovative knowledge, technologies, products and services driving the industry forward
- Generate high value leads from the very best in UK fitness & wellbeing
- Get new eyes on your product
- Network with the best in the industry
- Host your own talks & practical sessions
Download The 2027 Exhibitor Guide
Keen to learn more? Download our guide and discover how your brand can engage the industry’s most ambitious audience
KEY PARTNERS
Our speaker schedule
Full 2026 Speaker Schedule
ADVISORY BOARD
By the industry, for the industry. Meet our Advisory Board, the brains behind our cutting-edge speaker schedule.
2026 EXHIBITORS
STAY ON THE PULSE.
Be the first to hear about speaker announcements & weekly news and insight from the best in the game.
latest news
GYM80 UK MD – Why The Smartest Operators Are Doubling Down On Strength
Our latest PerformX Podcast episode with gym80 is now live – and it’s a proper deep dive into why strength is no longer a trend, it’s the foundation. Sitting down
The Hard Truths Every Fitness Coach Needs to Hear – Matt Peacock
In the latest PerformX Podcast Giles Denning sits down with Matt Peacock – The Optimised Coach – a man shaking up the coaching playbook with bold, polarising views that the
Buzz Gym CEO – What Smart Operators Are Building Now
On our latest PerformX Podcast episode, Giles Denning tours the latest Buzz Gym with Founder, Advisory Board member and fitness enthusiast Adam Stowell. We dive into what it really takes
PerformX Unveils Plans for Most Ambitious Show to Date
PerformX Live, the UK’s leading business conference and exhibition for the fitness and wellbeing industry, is set to unveil a series of groundbreaking changes for the 2025 event, including a
OLIVER PATRICK – THE FUTURE OF WELLCARE
PerformX’s Giles Denning meets Oliver Patrick to talk fitness industry blindspots and the future of wellcare We’ve just dropped a BRAND NEW interview with wellbeing expert and pioneer of lifestyle
GYMBOX – DISRUPTIVE GYM MARKETING
It’s time to go ‘Harder, Feta, Faster, Stronger’ with your marketing. When you think of disruptive marketing, GymBox are the masters. But have you ever looked at one of their
We were proud to be part of the experience and have got some great leads to explore. The talks with Kirsten Holmes and Ollie Marchon were my personal highlights
Nike Strength Brand Manager EMEA
Bigger. Better. More action-packed than ever. PerformX Live 2025 exceeded all expectations
Jade, Xplor Gym
“What an epic show, you should be very proud. Best PX so far and so grateful we could share it with more of our team members.”
Dean Zweck, Buyer, Total Fitness
One of the best UK trade shows ever! Bravo PerformX – you guys smashed it
Tracy Morrell, Director at React Fitness
“I loved the event and thought it was brilliant, so high quality and full of amazing people!”
Alex Hipwell
“For me as a head of product for a big gym chain this event will now be a huge feature of our yearly education encouragement.”