GYM80 UK MD – Why The Smartest Operators Are Doubling Down On Strength

Our latest PerformX Podcast episode with gym80 is now live – and it’s a proper deep dive into why strength is no longer a trend, it’s the foundation.

Sitting down with Kriss, MD of gym80 UK, Giles unpack what’s really driving the growth of strength floors across chains like Fitness First, Third Space and Buzz Gym: evolving buyer habits, smarter six-figure decisions, and a shift from chasing fads to building serious, experience-led training environments.

From pin vs plate-loaded debates to customisation that actually moves the needle, this one gets into what CEOs are really trying to solve when they think they’re “just buying kit” – and where strength is heading next. If you’re investing in your floor in 2026, listen up! A great previous for what we’ve got in store next week on the show floor.

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